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Cacao Disidente.Brand Identity
The art direction and visual identity I created focus on capturing the essence of Colombia’s cacao biodiversity. The photography emphasizes the deep connection between the land, the crop, and the artisanal process, highlighting the uniqueness of each microlot. Through images that blend the organic with the innovative, we aim to reflect the sensory richness of each cacao and the ability of Bean-to-Bar chocolatiers to create one of a kind art. The visual identity communicates not only the quality of the product but also the brand’s commitment to research and the preservation of Colombia’s native cacao flavors.
Brand identity Art Direction
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